Embark on a fascinating journey with our 'From Page to Practice' series as we apply the intriguing insights from Daniel Kahneman's 'Thinking, Fast and Slow' to real-world consumer behavior. We examine how e-commerce platforms, real estate agencies, fitness clubs, and tech giants skillfully tap into our automatic System 1 thinking and deliberate System 2 thinking. Delve into our first article to understand the impact of anchoring bias, loss aversion, and the endowment effect on your everyday decisions, and discover how businesses strategically employ these principles to enhance consumer experiences.